The Perrie Meno-Pudge® website and Hot News Flash are great vehicles to get you noticed with our
audience of mainly women ages between 35 and 65. Created in February of 2005, our Hot News Flash
with its opt-in weekly emails have garnered a dedicated following that grows weekly.
Perrie's readers are affluent, sophisticated savvy women over the age of 40. In the next decade, more
than 40 million U.S. female baby boomers will control two-thirds of the consumer wealth, they will handle almost 4 trillion dollars, that is trillion with a T, in consumer spending and they will manage over 1.5 trillion dollars, there’s that T again, in business spending. That’s huge! The U.S. Boomer market continues to be the fastest-growing market segment: 76 million adults in 2000; 97 million by 2010 - an increase of over 27% according to the U.S. Census Bureau. And, perhaps even more importantly, people over 40 account for more than 40% of all consumer spending but represent less than 10% of all target ad messages. And adults age 45+ control more than 750 billion dollars of all household discretionary income, more than 50% of the total.
Perrie Meno-Pudge® will provide advertising and customize sponsorship opportunities for appropriate marketers in several environments:
Advertiser exclusive sponsored emails
Advertising (banners/links) in the Hot Flash News emails
Advertising and sponsorships on our web site. If you are interested in discussing advertising and sponsorship opportunities targeted to this exclusive group